Fantasy Football – A Lesson In Monetizing Anything

Attention entrepreneurial spirits – the following would have seemed as fictional as Star Wars to our grandfathers, not to mention Vince Lombardi. However, it’s all true and there’s a valuable lesson in this – you can monetize anything!

Congratulations to the NFL. They’ve found a way to keep a huge fan base despite the myriad off the field issues they seem to shrug off weekly. The referee strike of 2012 and the inept replacements? Forget it – that didn’t even register on the NFL fan’s “List of Things to Care About. ” How could it? This is a league that has recently seen popular players either indicted or found guilty of domestic violence, rape, child abuse, and murder. Nice guys, huh? In short, there is NOTHING that would keep us from tuning in each Thursday, Sunday, and Monday (in my lifetime, I am sure there will be a game on every night of the week). TV ratings suggest this monster really IS too big to fail.

So why do we do it? It’s not because we care about who wins or loses the actual game. Some of us do, but we’re now in the minority. No, the wins and losses are not even the second reason. Sports gambling, though illegal in most states, WAS what kept the NFL atop the list for sports fans. People gamble nearly $10 billion on the Super Bowl alone. Imagine what a full season brings in. The joke used to be something like “Daddy’s favorite team is the Dolphins and he wants them to win by less than 4 points.” However, because gambling has such a negative connotation in society, people don’t talk about it much, and certainly not when they lose.

The thing that will help the NFL remain the king of the hill indefinitely turns out to be the photo negative of gambling. It’s Fantasy Football, and it’s nearly reached the point where we can remove the word “Fantasy” from the name. It’s quite real, and it’s here to stay. Gambling is illegal because it’s considered a “game of chance.” Wagering on Fantasy Football is legal because it is considered a “game of skill” (don’t ask me who decides these things, but it’s true). Gambling is ugly because it can ruin people’s lives when they lose. Fantasy Football is innocent and fun, even though the same amount of money is spent on participating, and yes, half of it is lost. With gambling, there is only money. With Fantasy Football, there is money, but also funny team names, trophies, and bragging rights. It’s market norms versus social norms, once again. Unless you live in one of the few states where gambling is legal, it takes connections to people with connections to partake. Participating in Fantasy Football only requires an internet connection and as little as a $1 investment.

Fantasy Football’s roots can be traced back to the 1960’s, but that was a different world. It wasn’t until the last 10 years, thanks entirely to the internet, that it took flight and became a craze… and a SERIOUS business. About 40 million Americans are playing some form of Fantasy Football this year, and they are spending approximately $2 billion to do so, but that’s just the beginning. When you consider the entire industry, the empire that is Fantasy Football is estimated to be worth more than $50 billion! And it’s going to continue to grow. Everybody’s doin’ it. I play, my friends play. Heck, even NFL players play! Just this week, one NFL player tweeted “I’m probably going to lose my fantasy football matchup this week cause (Adrian Peterson) can’t play Sunday for disciplining his child… ” Really.

While you won’t hear announcers talk about point spreads, they frequently refer to Fantasy statistics. The crawl at the bottom of the TV screen is now devoted to the new national pastime. As big as the NFL has become, it recognizes that it NEEDS the Fantasy Football element to keep its brand healthy, so they go out of their way to promote it. There are magazines, books, radio shows, and TV shows devoted to it and there is even a TV series based on a group of friends tied together by their Fantasy Football league. Only in America!

On-line Fantasy Football sites are raking in money, capitalizing on the popularity of this “game of skill.” One of the most popular sites boasts that it pays out more than $10 million per week. Considering they are cleverly charging 10% on every dollar to facilitate the thousands of contests among strangers, it’s easy to calculate how a company like this can quickly become worth millions almost overnight. And it’s not just NFL football. Most of these sites provide the forum for “Fantasy” baseball, hockey, basketball, golf, and the major college sports.

The lesson in all of this is simple – If you build the site, they will come, and they will come with dollars to spend. Find the product that people are crazy about and make it available to them on-line, in any form you can. If you don’t have the product itself, write a book about it. If you don’t want to write a book, write an article and sell it. Position yourself as an “expert” (whoever questions that anyway), and you’ll command a price.

Now, if you’ll excuse me. It’s nearly game time and I need to root for my kicker’s offense to move the ball down the field to the 30 and then get stopped. Strange thing, this Fantasy Football.

Free NFL Football Picks – Start Winning Today!

Do you watch NFL football? If you do, then you must be an avid fan of football. If so, then there is a thing that you can do to make yourself enjoy the NFL Football picks even more. How? You need to bet on sports betting forums online. There are lots of ways to place a bet on sportsbook. There are many bookmakers around you that would very much appreciate you and the money you’ll place as bet. But if you don’t want to waste time finding bookmakers, then you should just relax, use your computer, connect to the internet, and find a reliable sports betting forum. But you can’t just bet on whichever team you would like. You still need to analyze which team you are going to bet on. That would be hard work. If you want it to be easier for you to bet, with a full knowledge of the game, then you should get Free NFL Football Picks.

If you are going to bet, then you could avail for a NFL football pick. You can pay for one online. But if you don’t have the money, or you simply don’t want to waste money on it, then you can try researching on your own. You will then have to research on all of the teams. This includes knowing each player and their coaching staff. You should also make charts for halftime betting situations just in case. You should also look at each team’s trends. Then, you must understand how to manipulate things with the odds so that you can ensure your victory each time you bet. But all of these would require hard work. If you want to just sit back, and relax, while being able to make a wise decision on placing a bet, then here is another good option for you: Get NFL football picks for free.

Free NFL football picks are available on many websites. NFL football picks would guide you on betting on a specific game by giving you an in-depth anaylsis of the team competing, and other important information. NFL football picks offer lots of information that you’ll need so that you can decide which team you should bet on. These information are supplied by handicappers. Handicappers would give you all the information and you can get it via free Football NFL picks. They can give you a list of injured players of the two teams competing.

They’ll also let you know the weather forecast of the city where the stadium for the game is. They also analyze what the coaches of the teams do on certain situations like when they are the road team, or are down by some points, etc. These are what the Free NFL football picks can give you so that you’ll never have to research on your own.

If you really like to place bet on sports events, or specifically, NFL Football, to gain money while enjoying the game, then you need to make a wise decision when placing a bet. Free NFL football picks will help you do that so that you don’t need to worry as you’ll easily gain money.